SOPHIE GUIBAUD is the co-founder and Chief Commercial and Growth Officer of Fiat Republic, a compliance-first banking and payments API for crypto platforms. She has been a trailblazer of embedded finance, having spent the last 10 years designing and executing the go-to-market of BAAS and embed- ded finance propositions. Prior to that, she was part of the founding team of HelloFresh in the UK, and worked in investment banking and as a tech investor.
Sophie sits on the Fintech Advisory Board of PayU, the fintech arm of public company media giant and Tencent’s largest shareholder, Naspers, and is an Associate Mentor of the University of Oxford’s Said Business School Creative Destruction Lab Fintech incubator.
She has delivered speaking engagements on some of the world’s largest fintech stages. For her work within the fintech industry, she has received multiple industry recognition awards, such as Standout 35 2018 and 2019 by Innovate Finance, 35 Women under 35 from Management Today/The Telegraph and has been named as one of the European Digital Financial Services “Power 50” by the Digital Banking Club.